Brand Deal Contract Template
Generate a clear, plain-language influencer agreement covering deliverables, fees, usage rights, exclusivity and timelines. Free, no login — copy it or save as a PDF.
INFLUENCER COLLABORATION AGREEMENT
This Agreement is made between [Brand name] ("Brand") and [Creator name] ("Creator").
1. SCOPE OF WORK
The Creator agrees to produce and deliver the following content:
• 1x Instagram Reel
• 3x Instagram Stories with link
2. TIMELINE
The Creator will deliver the content by [Delivery date]. Posting dates will be agreed in writing by both parties in advance.
3. FEES & PAYMENT
The Brand agrees to pay the Creator a total fee of $1,000.
Payment terms: 50% on signing, 50% within 14 days of posting
4. USAGE RIGHTS
Usage granted: Organic posting on the Creator's own channels.
Usage term: 90 days from the date of posting.
Any use beyond the scope above (including paid advertising, repurposing, or extended duration) requires a separate written agreement and additional fee.
5. EXCLUSIVITY
No exclusivity applies. The Creator may work with other brands, including competitors, during and after this campaign.
6. REVISIONS
The fee includes one round of revisions. Additional revisions may be subject to an extra fee.
7. CONTENT OWNERSHIP & CREATIVE CONTROL
The Creator retains ownership of the content and creative direction, consistent with the Brand's reasonable guidelines. The Creator will disclose the partnership in line with applicable advertising disclosure rules (e.g. #ad).
8. CANCELLATION
If the Brand cancels after work has begun, the Creator is entitled to payment for work completed. Either party may terminate for material breach with written notice.
9. INDEPENDENT CONTRACTOR
The Creator is an independent contractor, responsible for their own taxes. Nothing in this Agreement creates an employment relationship.
10. ENTIRE AGREEMENT
This document represents the entire agreement between the parties and may only be amended in writing.
Signed:
Brand: [Brand name] Date: ____________
Creator: [Creator name] Date: ____________Not legal advice. This template is a general, plain-language starting point. For high-value or complex deals, have a qualified lawyer in your jurisdiction review it before signing.
A good contract isn't about distrust — it's about clarity. It protects your payment, defines exactly what's included, and stops scope creep before it starts. This template turns your deal terms into a clean, plain-language agreement you can copy or save as a PDF.
The clauses that protect creators most
- Scope & deliverables. Exactly what you're making — and what you're not.
- Fees & payment terms. How much, and when you get paid.
- Usage rights & duration. Where the brand can use your content and for how long.
- Exclusivity. Whether you can work with competitors.
- Revisions & cancellation. Limits that keep the project from dragging on for free.
Before and after the contract
Price the deal with the influencer rate calculator, get to "yes" with the brand collab reply generator, then bill with the influencer invoice template once the work is delivered.
Frequently asked questions
Everything you need to know about the process.